In his videos, Agustin L. Gonzalez, OD, FAAO, advises optometrists on communicating with patients and effectively marketing the private practice through the use of social media. Gonzalez is in private practice in Dallas, serves as adjunct faculty at InterAmerican University and is a member of the Primary Care Optometry News Editorial Board.

Offer vision, optical, medical in your practice

Video blogger Agustin L. Gonzalez, OD, FAAO, said the best way patients can ensure their eyes are taken care of is to go to a practice that offers vision, optical and medical services under one roof.

Certification in medical optometry is a plus as well, he said.

Disclosure: Gonzalez reports no relevant financial disclosures.