In general society, the concept of attractiveness typically refers to physical attractiveness. People are socialized to pay attention to physical attributes, such as appearance, body size, and athleticism. The marketing industry ensures that we pay attention to the attractiveness of certain people and the beauty in items such as clothing, homes, and cars. Although we are clearly drawn to physically attractive people, we are also drawn to people on the basis of other characteristics of attractiveness, including intelligence, charisma, and wealth. Therefore, our perception of a person’s attractiveness influences the interactions we have with that person. We also can expect characteristics of attractiveness to influence our behavior in the health care arena as we interact with clients.