Orthotics/Prosthetics

• Business News Perspective

• A Trust Protector Can Build Flexibility Into Your Estate Planning

• O&P Business News, February 2012
  Ken Rudzinski, CFP, CLU, ChFC, CRPC, CASL, CAP
• A young stand-up comic named Bill Cosby had an “LOL” kind of moment in his act many years ago when he talked about the patient undergoing open heart...More »

• Marketing with Mansfield

• Are We Having Fun Yet?

• O&P Business News, February 2012
  Elizabeth Mansfield
• My kids are almost finished with college. As you can imagine they have a lot of papers to write and projects to complete, midterms, finals, etc., and of...More »

• Cover Story

• Growing Pains

• O&P Business News, December 2011
• Reimbursement dollars are shrinking while rents, utilities, employee insurance and wages are all rising. Margins are tighter than ever before, leaving...More »

• Meeting News Coverage Field Facts

• Combine Traditional Marketing Plans with Modern Strategies

• November 16, 2011
• ALBUQUERQUE, N.M. — Seth Weiner, MAS, owner, Sonic Promos, discussed how business owners can incorporate strategic marketing tools inexpensively at the...More »

• Cover Story

• Stock and Bill: Proceed With Caution

• O&P Business News, November 2011
• In an industry facing deep budget cuts, decreased reimbursement rates and an uncertain future, consignment closets, also known as stock and bill...More »

• Perspective

• Medical Device Leaders Call for Value-Driven Innovations to Improve Global Competitiveness

• O&P Business News, October 2011
• The Austen BioInnovation Institute in Akron, Ohio introduced a new concept called value-driven engineering — aimed at improving U.S. global...More »

• Meeting News Coverage

• Award-Winning Lecture Brings Total Care Business Strategy to O&P

• September 22, 2011
• LAS VEGAS – The total care approach will help solidify the O&P profession’s place in the health care industry, according to Bret Bostock,...More »

• Meeting News Coverage

• Mobile Labs Offer Benefits, Additional Revenue Opportunities

• September 22, 2011
• LAS VEGAS – Faced with declining reimbursements and the removal of L codes, O&P practitioners may want to consider mobile labs as an opportunity to...More »

• Meeting News Coverage

• Stock and Bill Arrangements Can Diversify Revenue Streams

• September 22, 2011
• LAS VEGAS – O&P practitioners with stock and bill arrangements have an increased opportunity to connect with a physicians, however, such an arrangement...More »

• Business News Perspective

• Remain a Profitable O&P Business by Reducing Expenses

• O&P Business News, Fall 2011
• Despite the pressures associated with being a small niche market in the far-off corner of the mammoth health care industry, Rob Benedetti, MBA, consultant...More »

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