Primary Care Optometry

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Foundation Fighting Blindness launches retinal disease awareness campaign

August 29, 2016

The Foundation Fighting Blindness has recently launched the #HowEyeSeeIt campaign to raise awareness and research funds for retinal degenerative diseases, according to a press release.

Part of the campaign’s social media outreach will include a “blindfold challenge” where individuals affected by retinal degenerative diseases are paired with celebrities, including Harry Shum Jr. of Glee, Diane Guerrero of Orange is the New Black and Justin Baldoni of Jane the Virgin, to demonstrate the difficulties of living with vision impairment or loss.

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BLOG: Make the most of Google Adwords

August 25, 2016
“One of the biggest problems I see within Google Adwords is that optometrists advertise across a broad regional area,” says blogger Agustin L. Gonzalez, OD
In the Journals

King-Devick score in adolescent athletes gets faster, repeatable with age

August 18, 2016
Researchers found that administering the King-Devick Test four times was feasible in a mass screening of high school and junior high athletes and that this strategy may…
PCON Reports

ODs poised to help manage obesity proactively, comprehensively

Primary Care Optometry News, August 2016
“Always have a kind, compassionate heart,” when discussing obesity and its associated comorbidities with a patient, Kimberly K. Reed, OD, FAAO, recommended…
In the Journals

Ocular inflammation not relieved by punctal plugs, researchers say

August 22, 2016
While insertion of punctal plugs had minimal effect on tear cytokines and matrix metalloproteinase levels, punctal plug…
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In the Journals

Dry eye signs, symptoms improve with re-esterified omega-3

August 19, 2016
Researchers confirmed the improvement in the signs and symptoms for dry eye after 12 weeks and support the…
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Optometry's Meeting 2016

Optometry's Meeting 2016

Contact Lens Health Week to support awareness for children, young adults

August 18, 2016
Bausch + Lomb plans to provide for students and eye care providers this upcoming school year by offering a portfolio of…
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Foundation Fighting Blindness launches retinal disease awareness campaign

August 29, 2016
The Foundation Fighting Blindness has recently launched the #HowEyeSeeIt campaign to raise awareness and research funds for retinal degenerative…

Video

BLOG: Make the most of Google Adwords

August 25, 2016
“One of the biggest problems I see within Google Adwords is that optometrists advertise across a broad regional area,” says blogger…

In the Journals

King-Devick score in adolescent athletes gets faster, repeatable with age

August 18, 2016
Researchers found that administering the King-Devick Test four times was feasible in a mass screening of high school and junior high athletes and…

PCON Reports

ODs poised to help manage obesity proactively, comprehensively

Primary Care Optometry News, August 2016
“Always have a kind, compassionate heart,” when discussing obesity and its associated comorbidities with a patient, Kimberly K. Reed

From The Editor

ODs have an obligation to discuss obesity with patients

Primary Care Optometry News, August 2016
Michael D. DePaolis, OD, FAAO
As optometrists, we see ourselves in the business of helping people see better, and while that is very true, we do so much more. We are in the…

BLOG: Sweet summer thoughts

August 9, 2016
Philadelphia has been a hot bed of political activity and important social issues this summer. Our “founding brothers” would be so…

In the Journals

Clinically unrecognized, near-normal vision influences QoL

August 9, 2016
Even near-normal vision, potentially unrecognized without assessment, has an adverse influence on quality of life, according to a cross-sectional…

Video

BLOG: How patients find you matters

August 8, 2016
Blogger Agustin L. Gonzalez, OD, FAAO, says it is important to unify your Internet presence for patients to find you. “It’s very…

BLOG: How and why does asteroid hyalosis form?

August 3, 2016
The process by which asteroid hyalosis forms is a complicated one, but it’s an interesting one and one that’s worth knowing. When I was…

In the Journals

Concussion questionnaires may not detect vision symptoms in children

August 2, 2016
Researchers determined that the Post Concussion Symptom Scale may be limited in identifying pediatric patients with vision problems after concussion…

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