Optometry

• Breaking News Perspective

• House passes FDA Reform Act

• May 31, 2012
• The U.S. House of Representatives passed its Food and Drug Administration Reform Act by a 387-5 vote.
  The bill reauthorizes and expands a user-fee program...More »

• Tax Tips for the OD

• IRS releases new regulations on repairing replacing equipment

• Primary Care Optometry News, June 2012
  Mark E. Battersby
• In an effort to resolve the controversy over whether certain expenditures made by optometric professionals and practices are currently deductible as...More »

• Brand-name drugs not necessarily more expensive than OTC

• Primary Care Optometry News, May 2012
  William Edmondson, MAT, OD, FAAO
• Compliance today has become a major challenge to a primary eye care practice. As a result, the use of over-the-counter drugs when treating allergy...More »

• Meeting News Coverage

• Attorney offers tips to lessen liability when prescribing off label

• Primary Care Optometry News, July 2012
• FORT LAUDERDALE, Fla. – There are steps that physicians can take to limit their liability when prescribing approved drugs for off-label use,...More »

• ECP alliances help independent ODs stay in business

• Primary Care Optometry News, May 2012
• Responding to a challenging environment and the survival needs of private optometrists, eye care practitioner alliances have evolved into more than just...More »

• Breaking News

• VersaSuite releases new sales, marketing tool

• April 25, 2012
• AUSTIN, Texas — VersaSuite has released an integrated prospecting and sales module, VersaProspect, to help practices better manage, understand and...More »

• Meeting News Coverage

• Optometrists eligible for membership in ASCRS

• April 21, 2012
• CHICAGO – Optometrists can now apply for membership to the American Society of Cataract and Refractive Surgery.
  At its annual meeting here, the ASCRS...More »

• Social Media and the OD

• Use social media to increase your practice's presence

• Primary Care Optometry News, April 2012
  Agustin L. Gonzalez, OD
• If you start listening in on a party conversation you will soon hear about Facebook this, Twitter that and online reviews. For you, as for many small...More »

• Social Media and the OD

• Create relevant keywords to maximize Internet searches

• Primary Care Optometry News, March 2012
  Agustin L. Gonzalez, OD
• by Agustin L. Gonzalez, OD
  The term “keywords” is used to describe words or phrases your prospective patients would use when searching for your...More »

• Practice Management

• AAO releases genetic testing guidelines

• March 15, 2012
• Noting the risks associated with genetic testing, the American Academy of Ophthalmology has crafted a series of recommendations regarding its use in...More »

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