• Social Media and the OD

  • Reputation management can be easy, inexpensive

  • Primary Care Optometry News, February 2013
  • If there is anything more dreaded in an optometrist’s office than an unhappy patient, it is a bad review posted online for everyone to see.
    You can...More »
  • Social Media and the OD

  • Provide practice information through QR codes

  • Primary Care Optometry News, November 2012
    Agustin L Gonzalez, DO
  • About 50% of the population owns a smart phone. It is predicted that in 5 years, more people will access the Internet and get data via smart phones than...More »
  • Social Media and the OD

  • Use social media for word-of-mouth advertising


  • Primary Care Optometry News, October 2012
    Agustin L. Gonzalez, OD
  • As much as social media has created a buzz in recent years, we cannot deny the power of face-to-face endorsements, otherwise known as “word-of-mouth”...More »
  • Social Media and the OD

  • Give your Facebook users a reason to ‘like’ you

  • Primary Care Optometry News, February 2012
    Agustin L Gonzalez, OD
  • Everyone likes to be liked. Psychologists could speak to the concept in clinical terms, but let us just say that it is human nature for an individual to...More »
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